Savills, BlackSeaRama

Objective

Deliver a steady stream of leads for the latest luxury golf development on the Black Sea coast Bulgaria

Approach

Bulgaria isn't the first location that springs to mind when people think of an overseas golfing property. So whilst focusing on the USP of the Gary Player designed course, we opened up the proposition to show that the area not only offered exceptional golf, but scenery, wildlife, culture and modernity too. From digital to PPC to press we've been working closely with Savills in the promotion of their international property developments. 

Results

Clear, striking and focused the creative and strategy has really pulled in the enquiries and sales. The developer is confident of selling the entire first phase on the back of this campaign.

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